Posts Tagged ‘Advertising’

Emerging Technologies’ Rise To Online Domination

Friday, November 13th, 2009

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Case Study

Emerging Technologies, Abu Dhabi, UAE


Emerging Technologies Home Page
“Emerging Technologies
is the first United Arab Emirates software application developer of Arabic (also available in English and Hindi) voice recognition solutions. At Emerging Technologies, we develop and deploy fully automated voice recognition applications to meet specific business wants and needs.

With Emerging Technologies’ voice-enabled solutions, people can use their natural voice, language, dialect and accent to make telephone inquiries at anytime from anywhere. Thanks to the system’s advanced human-like interaction, callers will often not realize that they’re actually conversing with a computer system and not a live agent.”


Industry:

Voice Recognition Technology

Project Type:

Internet Marketing

Website:

www.em-t.com


The Challenge

Emerging Technologies had always provided state of the art voice recognition technology solutions to the Middle East market in general and the UAE market in particular, however, very few people and businesses knew that the Abu Dhabi based company was actually behind many of the successful customer support innovative systems used in a number of high profile organizations in the region such as Dubai Airport, Dubai Financial Market, Jazeera Airways, Kuwait Finance House, Dubai Municipality, Saudi Telecom Company (STC), Etisalat, Abu Dhabi Judiciary Department and the list goes on.
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Professional Website Design

Friday, October 30th, 2009

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Website Design

To optimize visibility on the Internet and realize personal and business goals in a more timely fashion, professional website design is essential. For people wanting to cash in on making money from home, the sooner Google and potential clients recognize the site, the quicker an income is possible.

The Facts

Statistically, a potential customer only spends approximately 8 seconds on a website, unless something worth of further exploration catches their attention. Individuals will quickly move on to another site, if the homepage is not informative and attractive.
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Rory Sutherland: Life lessons from an ad man

Thursday, October 29th, 2009

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About this talk

Advertising adds value to a product by changing our perception, rather than the product itself. Rory Sutherland makes the daring assertion that a change in perceived value can be just as satisfying as what we consider “real” value, and his conclusion has interesting consequences for how we look at life.

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